Marketing Software
Sell More Services with Inspire by STX’s Marketing Tools
Inspire by STX helps take your small business to new heights. Design email campaigns, keep customers engaged, and increase sales with Inspire’s easy-to-use automated marketing features.
How Our Marketing Suite Software Works for You
Inspire by STX offers a comprehensive marketing suite that empowers you with the tools you need to attract, engage, and retain clients. Using customizable features, you can easily design targeted email campaigns, send personalized messages, create new promotions, and much more.
Automating your marketing efforts will free up your time, so you can focus on running other aspects of your business. And by targeting the right clients at the time they’re most likely to purchase, you can increase sales and revenue for your business—making the marketing suite a powerful tool for business growth.
As successful small business owners with more than four decades of experience, we know that effective marketing is the key to growth and success. And that means keeping clients engaged with your business at each opportunity. Inspire’s marketing suite lets you do this with just a few clicks of a button.
Our marketing suite software is perfect for professionals in hair salons, spas, gyms, tattoo parlors, nail salons, and more.
How to Get Access to Your Marketing Tools
Getting started with Inspire’s marketing suite is simple. Follow these steps to grow your business with confidence and ease:
- Sign Up for a Free Demo: Visit our website and book a free demo. Our team will guide you through the features and benefits of our software.
- Set Up Your Account: Follow our easy onboarding process to get your business information imported and customize the settings to suit your business’s needs.
- Automate Your Marketing: Use our email marketing template builder to design your first campaign. Schedule your campaigns and set up automated triggers to ensure your clients receive timely and relevant messages without any extra effort on your part.
The Marketing Suite Features You'll Get
Automated Marketing
- Triggers emails based on your business activities, ensuring timely and relevant communication with your clients.
- Saves you time by automating repetitive tasks, allowing you to focus on your core business activities.
- Customizable triggers to match the specific needs of your business.
Email Marketing Template Builder
- Customize your marketing emails with images, logos, text, buttons, links, and more to create compelling campaigns.
- Design email campaigns in advance and set them to deploy at specific times (ideal for seasonal efforts, business anniversary specials, etc.).
- Save templates for future use to maintain consistency and save time.
Personalized Marketing Messages
- Send emails automatically during a client’s birth month or on their birthday.
- Send automatic reminders to clients who haven’t visited in a while, encouraging them to book an appointment. Set custom time frames to trigger these emails based on your business needs.
- Thank customers for referrals and include special rewards or discounts to show your appreciation.
Service Completion and Cancellation Emails
- Automatically send follow-up emails to clients who cancel appointments and don’t reschedule.
- Include incentives or special offers to motivate rebooking, reducing lost revenue from cancellations.
- Send emails related to the service the client received, such as care instructions or follow-up questions.
Product Purchase and Reminder Emails
- Increase sales by suggesting complementary products and providing helpful tips.
- Encourage repeat sales by keeping your products top-of-mind.
- Customize the timing and messaging of these reminders based on product usage patterns.
Reward Point Levels
- Increase client retention by rewarding their loyalty.
- Notify clients when they reach new reward point levels, encouraging continued participation in your loyalty program.
- Customize reward levels and messages to match your business’s loyalty program structure.
Frequently Asked Questions About Our Marketing Features
How does Inspire’s marketing suite help me save time on marketing tasks?
The marketing suite automates many marketing tasks, such as sending follow-up emails, personalized messages, and product purchase reminders. This automation frees up your time, allowing you to focus more on running your business.
Can I customize the email templates to match my brand?
Absolutely! Our easy-to-use email marketing template builder allows you to customize your emails with your brand’s images, logos, text, buttons, and links. You can create professional-looking emails that resonate with your clients and maintain your brand consistency.
How does the marketing suite increase client engagement?
The marketing suite includes features like “We Miss You” emails, personalized birthday messages, and service completion follow-ups. These personalized communications help keep your clients engaged, show that you value their business, and encourage them to return for more services.
Is the marketing suite suitable for my specific type of business?
Yes, the marketing suite is designed to be versatile and customizable, making it suitable for a variety of small businesses in the beauty and wellness industry, including hair salons, nail salons, spas, gyms, and more. You can tailor the features to meet the specific needs of your business and your clients.
What kind of support can I expect with Inspire’s marketing suite?
We offer comprehensive support to ensure you get the most out of our software. From setup assistance to ongoing support, our team is here to help you every step of the way. You can also access an on-demand library of tutorials to help you navigate and utilize all the features effectively.
CLIENT REVIEWS
What Our Clients Are Saying
The appointment booking features are incredibly intuitive! Training our team was very easy. Plus the reporting is limitless! We particularly love the options around inventory. We’re able to order product without even glancing at our retail shelves!

From appointment scheduling to inventory management, payroll and client tracking, goal setting and more, it is really the breadth and depth of a management software that stands out for me. I can dive into the heart of what’s going on in my business with a minimum of fuss.

One of the things our team loves the most is how efficient the software system works during live play every day in the salon, which is to say that checking people in, changing appointments, checking people out, and adding retail is so easy. We are huge fans!

“The customer service is top-notch! The support staff is beyond patient and will help to solve any issue or confusion you may have. I never have to wait long for help or answers.”
Amanda King
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